Cross-border Morning Post

01 Amazon Web Services plans to invest another $1 billion in a new data center in Marysville, Ohio, which is expected to open in 2027.
02 Shopee Vietnam announced that starting from April 1,2025, Shopee will make important adjustments to the sellers' freight concessions and fixed fee policies.
03 Mekedo announced the launch of a new alliance and creators program to expand the monetization model for content creators, allowing them to earn up to 16 percent of rewards through social media recommendations.
04 Target will host the spring edition of Target Circle Week from March 23 to 29, offering an exclusive seven-day discount of up to 40% for Target Circle members.
05 According to foreign media reports, Shein has added a series of "trend stores" on its e-commerce platform, aiming to meet the personalized wear needs of different consumers. 06 According to foreign media reports, Wildberries is testing a new social e-commerce app, where users can browse products through 90-second video, get shopping inspiration and order directly, realizing a deep integration of content and shopping.
07 The European Commission announced that it would impose new tariffs on US goods involving 26 billion euros from next month to balance trade losses due to the new US tariffs.
08 On March 12, the Canadian government announced that it would impose retaliatory tariffs on C $29.8 billion worth of US goods, effective March 13.
09 Studies have found that gardening remains a priority despite rising living costs from British consumers.
10 According to foreign media reports, in 2024, Mexico's e-commerce market grew by more than 202%, with a total of 789.7 billion pesos, online retail sales increased to 14.8%, and the penetration rate of online buyers reached 84%。

In 2025, as for the promotion outside Amazon, only by closely following the policy direction of the platform and balancing short-term sales and long-term brand value can we find a new blue ocean of growth within the compliance red line.